Managed Syndicates – The Startup Perspective
perspective
Managed Syndicates for startups
by Michael Schmanske

Folks, I’m going to keep this one short. Everyone should read the prior post directed at the advantages of Managed Syndicates for Investors. This post will focus on why it is better for startups.

For investors, let me just say “EarMuffs!!”. I’m going to be talking about you the only way I know how – bluntly.

“Hey Company Founders, gather round” (drops to whisper). Admit it. You really wish your investors would leave you alone most of the time. Here is what you want…

Show up for the Q&A sessions. Talk about the company with friends and other investors. Sign on “The line which is dotted.” Make sure the wire clears…

Ok, that’s it. Now sit back and let us do our job. And please do not keep me on the phone for an hour discussing your $10,000 investment. I love you. Really. But I’ve spent less time talking to my mom this month. I don’t want to alienate you. I appreciate your faith and support. It’s just that I’m really fracking busy trying to drive this company to …{Insert milestone here} and every minute I am not moving the ball forward, is a lost minute. They add up very very quickly.

I wish there was someone I could hand this off to.

A month later – this happens…

OOPS. I need some help! How do I parse through my investor list to find the one or two individuals that can introduce us to… {Insert introduction here}. I’ll tap my board members and advisors. That is what they are there for; but in the end how large is their collective network?

I wish I had a global group of engaged and investment savvy experts I could tap into. Maybe they would know someone I can speak with.

OK. I think you get the idea. Managed Syndicates include both the investor relations interface and a speed dial to the largest expert clinician network in the world. We should be charging more. (maybe we will)

Raising money is never going to be easy. But it can be more efficient. And, we can help you get smarter about it. (You have read our posts on where you will find capital for each stage…if you haven’t, go back and read them. Stop wasting time trepsing all over the planet to raise most of your Seed round outside your own network. Stop thinking some crowd-funding site is going to drop $1M in your account. Aint going to happen.)

Investors, you can take your hands off of your ears now. Mostly because we’ve moved on to the…
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